A Sheboygan manufacturer has rebranded but promises the same great products and traditions they have become known for.
Plastics Engineering Company, better known as PLENCO, recently unveiled a new brand identity and corporate website, which has been described as a strategic evolution in the company’s role in advancing modern industry.
For 92 years, PLENCO has called Sheboygan home and engineered and manufactured thermoset technologies that enable continuity across multiple fronts.
These include electrical grids, transportation systems, industrial processing, and defense-related applications.
The company’s new brand identity is centered around the tagline of “Together Through Chemistry,” with Adam Brotz, Vice President of Operations, adding, “This rebrand is not about a logo. It is about alignment. It reflects who we are today, a materials company committed to innovation, operational excellence, and long-term partnership.”
With manufacturing being reshored in the U.S., PLENCO has also said this shift aligns with their continued commitment to manufacturing within the country they call home while serving customers across the globe.
Brotz finished his announcement by noting, “This is a renewed commitment to innovation, partnership, and to the industries that depend on materials that perform without compromise.”
