Governor Evers has signed into law a bill targeting artificial intelligence (AI) usage in political advertisements.
Wisconsin becomes the tenth state to introduce legislation aimed at regulating the use of AI in such ads.
Advertisers intending to employ AI must now include written or vocal disclaimers regarding its utilization.
This decision diverges from states that have opted to ban AI-driven ads. Lawmakers in Wisconsin expressed concerns about potential First Amendment litigation, as reported by the Milwaukee Journal Sentinel.