SCEDC Offering Pop-Up Shop Program for Local Entrepreneurs

The Harbor Centre Business Improvement District (BID) in the City of Sheboygan is implementing a pop-up shop program that has influenced downtown retail growth in other communities.  A pop-up shop is a temporary retail space that helps entrepreneurs test out the pros and cons of a retail location and helps business owners that are considering brick-and-mortar stores by providing affordable insight into the marketplace. “Pop-up shops are a low-cost alternative to the development of additional retailers and have been successful in smaller Wisconsin communities like Viroqua, a model on which Sheboygan’s program is based.” explained Paul Rudnick, Vice President of Harbor Centre BID. Sheboygan County communities will benefit from pop-up shop opportunities that will diversify and strengthen their downtown districts.